Sunday, August 18, 2013

Global Advertising and Marketing

There are many well-known companies around the world such as Apple, Nike, Samsung, McDonald, and etc. Apple is very well-known from its iPhone, iPad, MacBook, and Mac Air. Apple is very famous because its top notch technology. There are many applications that support its operation system. Apple doesn't have many problems in advertising around the world. Even though there are many different and conflict of cultures, traditions and religions around the world, no one want to fall behind others. People want to own the best technology. Samsung works out the same way as Apple. The market share of Samsung might be less than Apple but it starts gaining more and more in the last two years. I think Apple doesn’t change much in its technology. It is kind of renovation more than improvement. On the other hand, Samsung introduce the Android system. There were a few Android applications in the beginning but there were many available applications came out in the last five years. It is another reason to encourage more people to use Samsung. Nike is one of many well-known for its athlete products. Many famous athletes use shoes and other products from the brand. I personally use many items from the brand such as gym shoes, sport bras, socks, gym bags, gym shirts and gym pants. The brand doesn’t have many problems for advertisement because the company hires the famous athlete to wear its products. In my opinion, all sport companies’ advertisement doesn’t have much different. It is just personal preference. McDonald is a very famous fast-food chain in the world. The company offers different menus to different countries and regions because different country has different taste preference. McDonald also had problems before in the Middle East. The company had to close its stores because the people in the Middle East boycott it. McDonald opens its store in Middle East again last couple year again. The company changes almost the whole menu. The company gets all produce from Islam. Every company has to consider what kind of its customers and potential customers will be. The company has to study and do research for the preference, cultures, traditions and religions. If the company offers wrong type of products to people who prefer different lifestyle, the company fail basic rule of business; what customer want or need.

Sunday, July 7, 2013

How can internet change the world?




In the past, each country was separated from other. We knew what countries are our neighbor but we didn't know much about the countries on the other side of the world. Then, the airplane was built. People started visiting other countries around the world. Some who didn't have a chance get to know other countries from the pictures but not much on details.



Later, mankind had chances to use Internet that when almost freely communication had been created. People can get all kinds of information even places (where) you have never gone in your lifetime. You can learn about the countries across the world for your. All countries become connected through Internet. On the Internet, there isn't any border to separate one country from another. They all become one.

The Internet create a rope that help connect people around the world. People from developing countries such as my country have ways to learn technologies from developed countries -- USA and England--  through Internet. However, the best technology that it comes out always has its bad effects. For my country, I think we try to become one of developed countries as soon as we can, so we take all information that we learn and try to change ourselves without considering about the difference of culture, the power of our own country, how long we need to develop and adjust our country, and the our economic. When I look back to my own country, I think we can do better if we try to learn from other country and adapt the knowledge so it works well with my own country. Don't get me wrong, I like the way my country is right now. I just think it might be a lot better, if we think it through before using all the knowledge (that) we learn from other country.



Wednesday, July 3, 2013

Social Media Stress and Problems

For me, it is so stressful to follow up all of what my friends and families updated on any kinds of social media. Most of them are social media addiction. They update all kinds of thing. I receive close to a hundred notifications every day. I feel like it is my obligation for me to give them some feedback. It becomes harder and harder for me to give them response. I don't have that kind of time. Most of time, I am working and working. When I suddenly receive notifications that I get mails, I think it is work related but it is actually not. At the beginning, it's not a big deal but it is a huge problems when it's too many. It is very distracting and irritating. I am hate it more and more.


How about you, what do you think about social media?